Freedom of Press or Danger to Troops? Essay examples -- essays researc

Freedom of Press or Danger to Troops? The news has been an important source of information for as long as it has been around. News during a time of war is sometimes the only way a family member, friend, or general public have any idea what the soldiers are going through. Having this source of information can help rally support for our troops when they need all the support they can get. As reporters are granted more access to military operations the information they are provided, and have to report on, become a great responsibility and they should make sure to only make public what should be made public. Information is increasingly becoming the most important weapon in any militaries arsenal, so we should be more careful as to how that information is obtained and dispersed. With respect to the war in Iraq and other military operations abroad I don’t feel the press should be required to be given as much information or granted as much battlefield access as they have been. I am all for the freedom of the press and being informed as to what is happening to our troops, but to many times has information been distributed that could have had a negative impact on the outcome of an operation. One example is when Geraldo Rivera basically drew out in the sand on live television the position of the troops he was tagging along with. â€Å"Geraldo Rivera, reporting from Iraq for Fox News last week, drew a map in the sand, on camera, that gave away his unit's location† (Poniewozik 1). As he should...

Innovation Essay Essay

Tom Scott and Tom First founded Nantucket Nectars in 1990 as a small side-business on Nantucket’s Straight Wharf. A peach fruit juice drink that Tom First discovered while visiting Spain inspired him and his partner to embark upon the journey of building their juice company. After only six years, the two entrepreneurs built a business that was generating $29,493,000 per year in revenue and $969,000 in EBITDA. With remarkable success came exciting opportunities, as well as challenging decisions. Specifically, Tom and Tom were faced with the dilemma of taking the company down one of three roads including: taking the company public via IPO, selling the business, or continuing to grow and run the business independently. Tantamount to these decisions, the founders had additional questions on their minds – How should the company be valued? How could they ensure price maximization? How would the negotiations be handled? Could they engage potential buyers without existing employees find out? At the end of the day, the decision was more personal than anything. It’s never easy for an Entrepreneur to rationalize â€Å"selling out† after they’ve spent so much time building and developing their baby. Nevertheless, it’s often the best decision. In this paper I will explore the Pros and Cons of selling Nantucket Nectar, along with how to determine an appropriate value for the company. The first option to be explored was remaining independent. One of their concerns was management involvement of any potential strategic partner, or buyer. Tom and Tom wanted to run the company, if possible. If they remained independent then they would still be the autonomous owners of Nantucket Nectars and they wouldn’t have to worry about listening to anybody else telling them how to operate, or grow the company. Also, a benefit of remaining independent was the preservation of the company’s brand which was built upon two entrepreneurs, Tom and Tom. They used their story as part of the branding and the market enjoyed it. Selling out could create some negative public relations. Remaining independent was an opportunity to remain in control of their public image. Independence isn’t entirely positive, though. A negative aspect of remaining independent would be the lack of distribution support – their growth capabilities would be limited. In contract, if they were to sell to a larger organization with robust infrastructure they could enlarge their footprint more rapidly. Another con of remaining independent would limit the founders from entering into new ventures that might be more appealing to their sense of entrepreneurialism. Remaining with Nantucket Nectars, to some, could be stifling. Regardless, it would certainly limit their ability to grow from within. Capital was less readily available to Tom and Tom and the support of a larger scale investor could bring some immediate excitement. Another con of remaining independent is the insulation against catastrophic events, or litigation. As a small, independently owned business there is typically more risk involved from a litigation standpoint. Although companies are insured, the sheer expense of seeking legal counsel has a greater negative impact upon smaller businesses than larger conglomerates like Tropicana, or Pepsi, who have large departments of in house counsels. The second option available to Nantucket Nectar is to sell the business. In reviewing their financial performance (see Exhibit 1), we notice that the business has had several years where they were profitable. Their EBTIDA was strong over the past two years (1995 & 1996), thus making them more marketable. From a seller’s perspective, this might be n favorable time to sell. Also, a benefit of selling is the immediate influx of cash that would be available as a result of the buyout. Tom and Tom would have financial independence which, for an entrepreneur, can be the greatest state of being. This would afford them both an opportunity to regroup, reenergize, and focus on new business ventures. Many entrepreneurs enjoy the early â€Å"start-up† phases of the business cycle. Of course, selling a business has its drawbacks, as well. First, the buyer often requires that the management team from the acquisition target stay on board for a specific period of time and achieve certain key performance indicators before receiving the entire payout. Often, there is a lump sum delivered up front, and then incremental payouts upon achieving KPI’s. This could be frustrating to Tom and Tom, as they would relinquish all of their independent decision-making powers and have to take the back seat as employees. Typically, this is not a comfortable position for entrepreneurs to take. Also, Tom and Tom built up a loyal and talented staff of employees at Nantucket Nectar. Acquisitions are typically driven by synergies and, as a result, certain employees could be terminated in pursuit of cost savings. Finally, Tom and Tom would have to deal with the fact that their company culture would be at risk. Often, the buyers culture engulfs that of the company being acquired. The third option available to Tom and Tom is taking the company public, or an IPO (Initial Public Offering). The most obvious advantage of going public is that Nantucket Nectar would have an immediate influx of capital available due to the sale of its stock. With excess capital available, they could purchase assets for distribution and manufacturing, invest in advertising and marketing, and continue to fuel the expansion of the business. Going public also creates a type of currency in the form of its stock that Nantucket Nectar can use to make acquisitions. In addition, they will likely have access to capital markets for future financing needs. As is typically the case, Nantucket Nectar’s debt-to-equity ratio will improve after the IPO, allowing them to obtain more favorable loan terms from lenders. Another benefit of going public is that Tom and Tom may be able to retain a certain degree of control. If they opted to sell common stock to venture capitalists to raise money rather than doing an IPO, the purchasers would probably require some decision-making authority. As entrepreneurs, Tom and Tom would have a hard time relinquishing decision making authority. 1 Initial public offerings have negative aspects, as well. First, going public is not inexpensive. Multiple areas of expertise are required to execute the process, including lawyers, accountants, and consultants. This could get expensive for Nantucket Nectar. Another disadvantage of going public is that public companies operate under close scrutiny. The prospectus reveals substantial information about the company including transactions with management, executive compensation and prior violations of securities laws. This may be information the company would prefer to keep private. In my opinion, the most difficult thing for Tom and Tom to deal with would be the decision-making process. From the case study, we see that they are informal, salt-of-the-earth individuals. Taking the company public would mean that they would have to become more formal and less flexible due to the shareholders. They would no longer have complete control of the company. They would have to share in the decision making process2 VALUATION As an adviser to Nantucket Nectar, there are several approaches that can be taken toward determining the worth of the business. Ultimately, the value of the business is whatever a buyer is willing to pay for it. From a negotiating standpoint, Tom and Tom need to determine what they believe is the value in order to set an expectation upon engaging in negotiations. Multiple companies are expressing interest due to the boom in the New Age beverage market and Nantucket Nectar’s competitive advantages. The first thing to understand when determining the value of a business is their brand equity. Nantucket Nectar has a lot of value in the brand they’ve created and the value drivers, as determined by Tom and Tom, are listed in Exhibit 2. Nantucket Nectar created a fun and memorable story – the â€Å"juice guys† are unforgettable. The value drivers go beyond financial figures found on the P&L, balance sheet and cash flow statement. They are the intangible assets that management has built on their own – also referred to as Goodwill. Goodwill is seen as an intangible asset on the balance sheet because it is not a physical asset like buildings or equipment. Goodwill typically reflects the value of intangible assets such as a strong brand name (ie Nantucket Nectars), good customer relations, good employee relations and any patents or proprietary technology. 3 These intangible assets can be the most important valuation drivers to consider when placing a value upon a business. I used several methods to determine the value of Nantucket Nectar. First, I utilized the Market Approach. The Market Approach is a multi-step process. In the initial step, we compute the average Price-Earnings (P-E) Ratio for as many similar businesses as possible. Then, you multiply the average P-E Ratio by next year’s forecasted earnings. I used 26. 9x (see Exhibit 3) as the P-E Ratio and multiplied it times $2,234 (see Exhibit 4), which is Nantucket’s forecasted earnings for 1997. The value equals $60,094,600. This would be a good starting point for Tom and Tom to being their negotiations. The second method I used is the Capitalized Earnings Method which is the Net Earnings divided by the Rate of Return. However, I used the forecasted earnings for the upcoming year, $2,234,000. I used a discount rate of 12% based upon the rates utilized in the Discounted Future Earnings model (see Exhibit 5). If we divide $2,234,000 by 12% it gives us a value of $18,616,667. More than likely, this is the number that an investment bank would place upon the business, as a starting point for negotiations. I also calculated the book value of Nantucket Nectar, and then integrated â€Å"goodwill† for the value drivers in Exhibit 2. The book value is $12,747,000, however I don’t believe the goodwill is correctly accounted for. This need to be reevaluated. Nantucket Nectar would be selling their business, on a large part, due to their intangible brand value. This could justify a 2x or 3x multiple times book value, to arrive at an adjusted book value rate. My recommendation to Tom and Tom would be to sell their business and use the Market Rate approach towards determining the value. I think this is a fair way to view the business because it helps to frame the perspective in a similar light to other companies who have follow a similar course within the same business segment. I would not advocate an IPO due to the scrutiny the shareholders will place upon the business. I believe selling the business presents an ideal scenario because they could negotiation the level of involvement they want in the future while, at the same time, they would have enough cash to pursue other entrepreneurial ventures. Exhibit 2 – Value Drivers (determined by founders) Great product: great tasting, all natural product Ability to exploit small, rapidly changing market opportunities Current Management Team A more appealing story than any other juice beverage company (great material for a company with a large marketing budget and more distribution power) Value of the brand: quirky, eccentric and memorable A stabilizing cost structure Geographic expansion capabilities: current sales base and future sales base Access to the 18-34 market Management’s knowledge of and experience with the single-serve business: ability to add value to large player rolling out new single serve products Last good access to single-serve distribution in the New Age beverage market Guerrilla marketing skills Best vehicle for juice companies to expand into juice cocktail category without risking their own brand equity

Dr. King s Speech - 913 Words

In 1963, Dr. Martin Luther King Junior delivered a speech on civil rights in the midst of segregated America. Dr. King begins by recounting the historical events surrounding the enslavement of African Americans, which effectively paves the way for his discussion on current events. He states that the African American is still ‘not free’ because of the unequal rights/status given to them. Dr. King instructs the followers of the movement to proceed peacefully. He also contends with those oppose to the movement by letting them know that until equal rights are given, the movement will continue. Dr. King’s speech is a persuasive one geared towards fanning the flame of passion in those already aligned with the movement and attempting to entice those who are not. It is during the time that civil rights are being called into question that Dr. King chooses to speak on the issues of the moment. He often calls the lack of civil rights both injustice and a lack of freedom. The overall purpose is clear: equality for everyone. The topic is not only appropriate for his audience, but inclusive for almost all audience members. His speech sparks fire within the black community by recounting all the transgressions against them: â€Å"†¦the Negro is the victim of the unspeakable horrors of police brutality† (King). He does not forget to include the white individuals who support the movement by mentioning them in his speech as well. There is an addition of historical events and BiblesShow MoreRelatedDr. King s Speech986 Words   |  4 PagesOn August 28, 1963, Dr. Martin Luther King, Jr. the great Civil Rights activist, delivered one of the most powerful, influential, and famous speeches, I Have a Dream, to thousands of citizens at the Washington D.C. Lincoln Memorial. Dr. King s memorable speech occurred in a dire moment of the Civil Rights movement. His argumentative speech persuaded people in opposition to civil rights by using different methods of rhetorical appeal. Dr. King s speech was so interesting, because of the combinationRead MoreDr. Martin Luther King Jr s Speech970 Words   |  4 Pages What makes Dr. Martin Luther King Jr’s speech so important till this day? It’s ability to still move people. Dr. King Jr. was one of the best speakers of his time during the Civil Rights Movement. He wrote many distinguished works, two of them being his I Have a Dream Speech and his letter, Letters from Birmingham. Letters from Birmingham Jail was written from jail after he was shortly arrested for attempting to share his views with clergymen on this racial injustice. Dr. King delivered his I HaveRead MoreDr. King s I Have A Dream Speech1170 Words   |  5 Pagesadvance Washington monument wherever Dr . Theologian King gave the famed â€Å"I Have a Dream† speech, that was recognized for collecting supporters of integration and prompted the 1964 Civil Rights Act. Dr. King’s speech was staggeringly vital throughout this era and these days, as a result of he spoke concerning the injustices of racism, segregation, and discrimination of African Americans during this nation, that still exist these days. Dr. King knew his speech would resonate and serve a purpose forRead MoreDr. Martin Luther King s Speech1127 Words   |  5 PagesIn Dr. Martin Luther King’s speech, â€Å"Beyond Vietnam: A Time to Break Silence†, King asserts that the war in Vietnam is a â€Å"symptom† (7) of a much larger disease that affects the â€Å"American spirit† (7). The disease King mentions is causing destruction where ever it is found, and in the case of the Vietnam war, it has led to their oppression and the death of people. In the section, Strange Liberators, King states, â€Å"They move sadly and apathetically as we heard them off the land of their fathers intoRead MoreDr. Martin Luther King s Speech1318 Words   |  6 PagesAugust 28 1963, Dr. Martin Luther King delivered his infamous speech â€Å"I Have a Dream† to America. His dream highlighted the injustices of segregation and discrimination of African Americans that took place in this nation every single day. Dr. King inspired thousands despite the color of their skin, to take a stance against racism, with his powerful way with words. In his speech MLK efficaciously uses, Ethos, Pathos, and Logos by using allusions, developing credibility, in his speech to persuade allRead MoreKing s Speech By Dr. Martin Luther King Jr.999 Words   |  4 Pages â€Å"I Have a Dream† one of the most popular speeches in history was written by Dr. Martin Luther King Jr., an African American preacher. He directs his speech to two main groups of people. The first group being those listening to the speech, and the second being those who are just around the area where he is delivering his speech. King’s speech is focusing on the civil rights of the African American citizens. He talks about how poorly the other people have treated them. He uses historical documentationRead MoreDr. Martin Luther King s I Have A Dream Speech1696 Words   |  7 PagesDr. Martin Luther King’s â€Å"I Have a Dream† speech has served as inspiration to multiple generations in the 52 years since his words were spoken. Individuals and groups have rallied behind his message of equality and peace and quoted this speech countless times in an attempt to further Dr. King’s dream of bringing racial injustice to an end. In this speech, which wa s delivered as the culmination of the March for Jobs in 1962, Dr. King addressed nearly 250,000 people to bring awareness to the injusticesRead MoreObservations On The s I Have A Dream Speech By Dr. Martin Luther King Jr.881 Words   |  4 Pagesyears ago, Martin Luther King, Jr. delivered his I Have a Dream Speech on the Washington Mall 47 years ago, and Mother Teresa was born a century ago. Monday: Katrina; Tuesday: I Have a Dream; Today: Mother Teresa After spending a great deal of time on and devoting a good deal of space to the two previous subjects in this series on recent anniversaries, 2005 s devastating Hurricane Katrina and the world-changing 1963 I Have a Dream speech by Dr. Martin Luther King, Jr., I had looked forwardRead MoreAnalysis of Dr. Martin Luther King, Jr.s I Have A Dream Speech619 Words   |  3 Pages28, 1963, Dr. Martin Luther King Jr. delivered one of the most famous speeches of all time to an audience of more than 200,000 civil rights supporters on the steps of the Lincoln Memorial. In his, â€Å"I have a dream† speech, King addressed his encouragement of white and black people working together to achieve racial peace and harmony. He especially wanted to teach the young blacks that equality could be gained through the use of non-violence. The main reason King used nonviolenceRead Moreâ€Å"a Comparison of Dr. Martin Luther King, Jr.’S ‘I Have a Dream’ Speech and ‘Letter from a Birmingham Jail’†.1444 Words   |  6 Pagesâ€Å"A Comparison of Dr. Martin Luther King, Jr.’s ‘I Have a Dream’ speech and ‘Letter from a Birmingham Jail’†. 9% Similarity Born in Atlanta Georgia in 1929, Dr. Martin Luther King Jr., conceivably lived as one of the greatest social and religious leaders in a country where a group of its citizens had to endure excruciating conditions of disenfranchisement, inferiority and degradation of a second class citizenship by reasons of race, color or origin. In effort to condemn all

Ethical Considerations And Social Responsibilities Of...

Evaluate the recent trends on the ethical considerations and social responsibilities of multi-national companies. Corporate Social Responsibility (CSR) is a concept whereby organizations consider the wellbeing of the public by taking responsibility for the effect of their actions on all stakeholders; customers, employees, shareholders, communities and the environment in every aspect of their operations. This responsibility is seen to extend beyond the statutory obligation to comply with legislation and sees organizations willingly undertaking additional steps to improve the quality of life for employees and their families as well as for the local community and society at large. The role of CSR has become dramatically increased over a†¦show more content†¦Companies across the world have seen the need to move into the Fairtrade market. Since the launch of Fairtrade there has been a dramatic increase in sales of their products. Since 1998 the estimated sales of Fairtrade products in the UK alone has risen from  £16.7 million to  £493 million.[2] Muti-national companies have seen the rapid growth and more and more companies are signing up to sell registered Fairtrade products to show the ethical consideration to the producers in developing nations. Costa Coffee who operate mainly in the UK with over 600 stores but also through Europe and Asia, have set up the Costa Foundation with the goal to give something back to the communities within the countries from which we source our coffee beans.[3] Each year the Foundation implement programmes to improve the social and economic welfare of the countries that source their products. It is not just the Multi-national companies in the food and drink market who have adopted into the trend of becoming more socially responsible. HSBC one of the worlds largest banks adopted a ‘go carbon neutral’ campaign in 2005[4]. Its aim was to plant trees, reduce energy use, buy green electricity and trade carbon credits to cut carbon dioxode flows. ThisShow MoreRelatedEvaluate the Recent Trends on the Ethical Considerations and Social Responsibilities of Multi-National Companies.1509 Words   |  7 PagesEvaluate the recent trends on the ethical considerations and social responsibilities of multi-national companies. Corporate Social Responsibility (CSR) is a concept whereby organizations consider the wellbeing of the public by taking responsibility for the effect of their actions on all stakeholders; customers, employees, shareholders, communities and the environment in every aspect of their operations. This responsibility is seen to extend beyond the statutory obligation to comply with legislationRead MoreEssay on Uop Ethics/316 Week 5 Cross Cultural Perspectives1340 Words   |  6 Pagesto similar ethical scenarios. Beekum, Stedam, and Yamamura (2003) suggest these differing conclusions will lead to conflict where one side perceives the outcome is ethical whereas the other does not. Another possible outcome is that one side may not even see a decision even being morally significant. Global organizations have the additional challenge when operating within a multi-national environment of recognizing cultural differences while maintaining a core moral and ethical foundation. Read MoreThe I mpact Of Oil Exploration On Nigeria1027 Words   |  5 Pagesexploration with its attendant environmental degradation for years. Unfortunately, the influx of oil companies and the heightening of their operations in Niger Delta are not matched with an agenda for the development of Nigeria in general and Niger Delta in particular. The oil companies claim to have executed several projects in the host communities as part of their Corporate Social Responsibility. The claims include: construction of hospitals, roads and schools, provision of portable water, electricityRead MoreCross Cultural Perspectives1102 Words   |  5 PagesPerspectives Wal-Mart is one of the largest corporations and private employers in the United States, and one of the most admired companies in America as reported by Fortune Magazine (â€Å"Fortune 500†, 2012). Netting billions of dollars in profits each year, there are not many other retailers who can compete with them. They give millions back in donations to non-profit companies around the country each year, yet put mom-and-pop establishments out of business each time they build a new store. They have beenRead MoreThe Ethical Marketing Strategy Of Pharmaceutical Advertising1451 Words   |  6 PagesWhat are some of the ethical issues associated with this marketing strategy? Pharmaceutical advertisements has been the subject of deliberation for more than a century. Pharmaceutical advertising and marketing make up a large fragment of the activities of pharmaceutical corporations. These publications can be extremely informative as long as they are analytically evaluated. However, t he data enclosed in promotional material may be scant or erroneous. Assuredly, the pharmaceutical marketing activitiesRead MoreLeadership, Trustworthiness and Ethical Stewardship Essay1183 Words   |  5 Pagesfactor in defining a good leader? Without an established trust relationship a leader is unable to be effective. The problem to be investigated is the value of trustworthiness and ethical stewardship in the construct of the organizational leadership model. This paper shall explore the co-functions of trust and ethical stewardship and its impact on leadership effectiveness. â€Æ' Introduction In 2012, there is very little allegiance or loyalty among organizational members. This isRead MoreBp Pipeline Case Regarding Ethical Behavior And Decision Makin1709 Words   |  7 PagesBP Pipeline Case regarding Ethical Behaviors and Decision-Makin British Petroleum (BP) has been operating in the United States for decades. They have required most of their refineries through acquisitions in the med the 1900’s, which helped them to become one of the leading oil producers in the world. The acquisition of the Prudhoe Bay, Alaska refineries produces more than five percent of America’s oil. Therefore, it guaranteed BP’s economic goals by continuing producing oil in the United StatesRead MoreSocial Compliance And Environmental Concerns1691 Words   |  7 PagesSOCIAL COMPLIANCE AND ENVIRONMENTAL CONCERNS Social compliance refers to how a business or an organisation treat its employees, the workforce and the environment on social responsibility. It refers to a code of conduct that directs how employees should be treated in regard to wages, work hours and work conditions. To ensure that the company meets with the standards of various environmental laws, it may be necessary to conduct a compliance audit. The various codes of conduct now available are:Read MoreCorporate Social Responsibility ( Csr )3578 Words   |  15 PagesWe examine firms’ use of corporate social responsibility (CSR) as one of their business strategies after a rise in public responses, has led to heightened corporate action. We find that firms are taking more corporate action due to more public scrutiny and fear of financial loss. We find there is an abundance of definitions of CSR but whilst they are all coherent, not one of these definitions is applicable to every industry. With further research, it is highlighted that it would be difficult to increaseRead MoreCarrolls pyramid of Corporate social responsibility: A review and modification1943 Words   |  8 PagesIntroductionFor the past 27 years, Carrolls corporate social responsibility pyramid (CSR) has been widely used by top management and journals to better define and explore CSR. The different components in the pyramid help managers see the differen t types of obligations that society expects of businesses. It is easily understandable and simple. However, the new challenges faced by corporations in the 21st century have warranted a re-examination of Carrolls pyramid. Carrolls CSR PyramidCarrolls

Emily Dickinson s Death And Made - 1091 Words

Emily Dickinson was a writer that had a morbid, yet beautiful way of expressing her thoughts. It takes many times to read her work and finally grasp some of what she means. Her poems leave the reader questioning and wondering why exactly a certain stanza was written that way. Dickinson wrote about death and made it seem as though she knew what it was really like, those very last moments of life. Then on the other hand, she wrote about happy experiences in life, sexual ones, and some that make insane thoughts seem so sane. Emily Dickinson used various ways of expressing her ideas of specific moments in life whether it be in dark poems with beautiful meanings, or refreshing poems that are uplifting. Emily Dickinson did not live what seemed to be an adventurous or lively life. Many people thought of her as a recluse because she did not get out much. However, she wrote with so much knowledge of adventure and experience which not one person thought happened to her. She was able to come up with such vivid moments, ones where it were as if she dealt with them herself. This shows that either she had amazing and compelling ideas or that she did experience some of the things she wrote about, but was very quiet about it all. She did not write how other poets wrote. Many of her poems did not rhyme, but if they did, it was slant rhyme. She also had many reoccurring themes that she was very comfortable talking about. Knowing her background before reading the poems she wrote makes themShow MoreRelatedThe Author That I Decided To Discuss The Literary Significance1232 Words   |  5 Pagesauthor that I decided to discuss the literary significance is Emily Dickinson. Dickinson was born, raised, and in Amherst, Massachusetts in December 10, 180 and died May 15, 1886 in the same state. Her father was Edward Dickinson, and her mother was also named Emily, Emily Norcross Dickinson. Emily Dickinson went to Mount Holyoke College, a small private school in South Hadley, Massachusetts. She’s known as one of the best American Poet. Emily s poem were frequently perceived by a wide range of writersRead MoreEmily Dickinson s I Taste A Liquor Never Brewed 1237 Words   |  5 PagesDraft: Emily Dickinson Emily Dickinson s works made her a woman ahead of her time, through her unwillingness to conform to the norms of society. Emily Dickinson was a poet from the 1850s. Many people tried to urge Dickinson to publish, but she then had to start worrying about her punctuation in her works. Her works held great power and they reached maturity quite quickly as she talks about how dense the natural world is in one of her poems â€Å"I taste a liquor never brewed†. Emily Dickinson was bornRead MoreEmily Dickinson : The Point When A Reader1749 Words   |  7 PagesHorieh Introduction to Literature Professor Knoernschild November 27, 2015 Emily Dickinson At the point when a reader hears the name Emily Dickinson, they consider a female who composed verse that has been surely understood for a considerable length of time and years. Much to their dismay that Emily Dickinson established American Literature, and began an entire unrest of verse. The procedure Dickinson used to keep in touch with her verse was at no other time seen and was the foundationRead MoreEmily Dickinson s Amazing Gifts As A Poet1178 Words   |  5 Pagesher. Emily Dickinson became recognized as one of the greatest female poet in American literature after her death in 1886. Emily Dickinson personal life experiences are reflected in her poetry writings. Her poetry shows the difficulties and needs of human relationship with writing that is moving and captivating. Emily Dickinson was born on December 10, 1830 in Amherst Massachusetts. She was well educated and attended the Amherst Academy. Her father was Edward Dickinson, he wasRead MoreAnalysis Of Emily Dickinson s Poem My Life Had Stood- A Loaded Gun 993 Words   |  4 PagesEmily Dickinson is a very famous and accomplished poet with over 1700 published poems. Several of her poems are similar in theme, and also similar in bringing out human emotions that we humans usually try to avoid. The common theme in most of Dickinson s poems is the wonders of nature, and the identity of self, as well as death and life. The five poems with the common theme of death are: â€Å"My Life had Stood- A Loaded Gun†, â€Å"I Heard A Fly Buzz- When I Died†, â€Å"Behind Me Dips- Eternity†, â€Å"Because IRead MoreEmily Dickinson s A Route Of Evanescence And Because I Could Not Stop For Death1167 Words   |  5 PagesEmily Dickinson Emily Dickinson published only a few poems during her time. Her work was only truly discovered after her death of kidney disease in 1886 at the age of fifty-six. Upon her death her sister Lavinia Dickinson found hundreds of poems tied into a book stitched together by Emily. People claim that she is the most original 19th Century American Poet and is now considered one of the towering figures of American literature. Although She is known for her unconventional broken rhyming meterRead MoreEmily Dickinson s Influences On Writing889 Words   |  4 PagesENGL-2120-C61 May 2, 2015 Emily Dickinson’s Influences in Writing: 　　　　On December 10, 1830, Emily Dickinson was born in her hometown where she would spend the rest of her life, Amherst, Massachusetts. Dickinson enjoyed writing and often credited herself on her wittiness and intelligence. She was a poet who made current events and situations the subjects of many of her writings. Although she wrote throughout her life, some of the poems were not found until after her death. Dickinson’s Family foundRead MoreEssay about Death in Emily Dickenson1313 Words   |  6 PagesDeath in Emily Dickenson With the thought of death, many people become terrified as if it were some creature lurking behind a door ready to capture them at any moment. Unlike many, Emily Dickinson was infatuated with death and sought after it only to try and help answer the many questions which she pondered so often. Her poetry best illustrates the answers as to why she wrote about it constantly. She explains her reason for writing poetry, â€Å"I had a terror I couldRead More`` It Was Not Death, For I Stood Up, By Emily Dickinson1728 Words   |  7 Pageswith a specific focus on Emily Dickinson’s link of mental illness to reclusiveness within her works titled â€Å"It was not Death, for I stood up,† â€Å"After great pain, a Formal feeling comes,† â€Å"I dwell in Possibility,† â€Å"My Life had stood—a Loaded Gun,† and â€Å"Tell all the Truth but tell it slant†.† Emily Dickinson is one of the most influential female poets of the 19th century. Born in Amherst, Massachusetts in 1830, Dickinson began her life as a normal child. Growing up, Dickinson had more opportunitiesRead MoreEmily Dickinson s Literary Research Essay1443 Words   |  6 PagesNancy Moore Professor Howell English 112 14 April 2015 Emily Dickinson Literary Research Essay Emily Dickinson was born December 10, 1830. Not much is known about her childhood as related to her writings but she did write letters to friends while in her pre-teen and teenage years. Those writings reflected her reluctance to become fully immersed in Christianity even though she was raised in a Christian home. Her world view seemed to be that she loved the world and wanted to experience it

PGs Pert Plus a Pan-European Product free essay sample

PGS Pert Plus: A Pan-European Product? QUESTION 1 How attractive is the pan-European market for Pert Plus in terms of demand potential? Competition? Any cannibalization problems? P is an international supplier of consumer goods it is a global leader in health and beauty care products, detergents, diapers and food . PGs presence in the hair care market in the U. S has been strengthened by innovative technology BC-18 and the replacement of an old brand Pert with Pert Plus- a mild shampoo with a fully effective conditioner. PG decided to introduce BC-18 in Europe. Traditionally, the European market is highly competitive the main rivals are Colgate, Unileaver, and LOreal. The European market is segmented (i. e. value based) and sensitive to price changes (i. e. elastic demand). The introduction of the new product BC-18 brings with it a new marketing strategy for the company. In order to make a valued choice the 4Ps of marketing have to be considered. BC-18 technology would offer the European consumers Great looking hair in a convenient way. Currently PG are practicing a strategy called Euro-Balancing , it entails the concept of standardizing to the maximum and implementing localization only where necessary. By introducing a single brand name for its potential market, PG does not have to create new marketing campaigns for targeted countries. The European market is heterogeneous, multicultural and multilingual; therefore, the name chosen for the shampoo should have to no connotations in a particular languages history or religion. Moreover, the name should be easily pronounceable in each culture. The company is able to use the brand name of Vidal Sassoon, which is an already well-known brand name in the United Kingdom, West Germany and Scandinavia and fits to the criteria mentioned above. It is in the upper market segment and has the established image of a high quality product; it would compliment the new BC-18 product. In instead of Pert Plus, the European name could be Vidal Sassoon Plus, the logo could look like the image bellow. Research indicates in Europe there are large price differences among hair care products. It can enforce the competitive strength of PG. Although it hasn’t face the cannibalization problems. It still prepare for it . QUESTION 2 †¢PG is an international supplier of consumer goods it is a global leader in health and beauty care products, detergents, diapers and food . PGs presence in the hair care market in the U. S has been strengthened by innovative technology BC-18 and the replacement of an old brand Pert with Pert Plus- the technology,â€Å"2-in-1† for shampoo and conditioner in one wash, was new to the market and had been developed in the P research lab. Advantages: easy, time-saving, and convenient everyday use of the product . †¢Disadvantages: more expensive. †¢No country-of origin effect. Q3 The southern European countries, such as West Germany, Great Britain, France, Scandinavia and Benelux, are the lead markets in Europe. †¢Entering a leading market first enable the brand to determine the most consumers real interst in the product from the outset so that it could develop sales and acquire market information in the Pan-Europe market. Also it could build a clear and reconizable image in the target market. However,it was not easy that a new brand enter a new,lead market. With respect to the number of suppliers and brands,the European market was more fragmanted than U. S. market,undoubtedly a function of the different nationalities. The most inportant competitors for PG were Unilever,Colgate and LOreal. QUESTION 4 What does the marketing research tell about the price and positioning decision for Europe? Brand choice? Should the BC 18 technology be introduced with a pan European name, or with local brand names, or even with a mixture of both approaches? Research indicates in Europe there are large price differences among hair care products. P has decided that it should place the new shampoo in the premium-priced segment; this is done in order to keep up the image of the shampoo as a high quality and innovative product. P should charge premium price in each country to be sold for 4. 99 DM for the 200 ml bottle and for 5. 99 DM for the 250 ml bottle in all the countries which had had been accepted during the consumer tests. The company cannot charge a price very few people can afford, this will also not e profitable for the company. P is to become a leader in the European market of two in one hair products. The first year objective is to attract new European customers from competing brands to shift to the use of shampoo to BC-18. The aim is to exert a pull on the population in order to create a new market niche inside the shampoo market and encourage the people to use the new BC-18. In effect BC-18 technology serves the core need of w ashing hair and therefore it has to compete with the different national brands which are often well established. As I see, the BC-18 technology should be introduced with a mixture of both approaches—with a pan-European name and local brand names. If we just introduce with a pan-European name is bad for the promotion of the BC-18. Local names sound approachable. People are likely to accept them. But if we just use local names we will have some problems in selling them in the whole Euro. So the best way is using both of them. QUESTION 5 Given the economic data, what is your recommendation for launch strategy? Let’s take Britain and as example. The markets in Europe are highly fragmented therefore, P cannot expect the same market shares in every country. The company should take into account the existing brands, their markets in every country and the conditioner use in every country. Great Britain: P must aim to attack Timoteis marketing leader position while maintaining their customer base of Head Shoulders. As Head Shoulders is more specific and known for its anti-dandruff ingredients, this should be possible. The company should try to gain 4. 5 % volume market share in the first year and increase it to 5 % in the second year, regarding to the high use of conditioner in Great Britain. Country Great Britain W. Germany France Benelux Scandinavia Market share (volume)4. 5 5 %3 3. 5 %2. 5 3 %3. 5 4 %4 4. 5 % Since there is a steady growth of the shampoo market and the conditioner market and statistics show an increase in hair washing, a roll-out launch is recommended in Europe.

Kinship Organization of Yanomamo Culture

Introduction Horticulture can be defined as a non-mechanized mode of cultivation. This form of cultivation is never intensive in nature. However, members of a horticulture society can still engage in the collection of wild food products. Foraging societies are mainly involved in wondering for food provisions.Advertising We will write a custom essay sample on Kinship Organization of Yanomamo Culture specifically for you for only $16.05 $11/page Learn More Unlike horticulture society, which is greatly dependent on domesticated plants, foraging societies do not domesticate plants but go gathering wild fruits and hunting (Andersen Taylor, 2010). This paper will discuss Yanomamo ethnic community and how the members are influenced by culture of kinship. Yanomamo is a cultural group of indigenous people residing mainly in villages found within the Amazon rainforest; this region borders the countries of Brazil and Venezuela. In the villages where the Yanomamo p eople live, they are consisted of both nuclear and extended families. This implies that the Yanomamo people value kinship as part of their cultural identity. Just like other traditional kinship, Yanomamo kinship is both consanguine and affine. Kinship organization in Yanomamo culture Yanomamo people practice horticulture where they use the technique of slash-and-burn as they clear land for their horticultural practice, even though they still rely on foraging. This is one way through which kinship influences the way Yanomamo people live and carry out their daily business. They grow fruits, fish, hunt animals and also grow bananas. While men clear large tracks of land for horticulture as part of their duties, women who are born and those married into the family have the responsibility of doing the planting which mainly consist of plantain and cassava. Duties are assigned according to gender and everyone has his or her duties to perform (Pink, 2006). Yanomamo kinship conforms to the cl assification pattern of the Iroquois. However, it is consistent with the rest of the features of its social structures. The social life of the Yanomamo people revolves around the very social principles used by the tribesmen (Rosman et al, 2009). These principles are seen in marriage exchanges taking place amongst kinship; marriage is the second scenario on how kinship influence the Yanomamo’s way of life. In fact, Yanomamo culture places a significant emphasis on patrilineal descent. The culture also strongly encourages and tolerates cross cousin marriages, which are bilateral in nature.Advertising Looking for essay on cultural studies? Let's see if we can help you! Get your first paper with 15% OFF Learn More There are village headmen whose responsibility is to determine how the village members relate with the members from the other villages. The positions of these headmen are as outcomes of kinship and patterns of marriage. The dynamics of the Yanomamo people involve receiving and giving girls during the process of marriage. Marriage arrangements are normally done by men who are the older kin and are the fathers, brothers and uncles. The girls are booked for marriage while they are still young. The men who engage in this kind of marriage arrangement are always concerned about establishing alliances with other fellow men and hence strengthen kinship ties (Richard Swanger, 2006). The third scenario is about the lineage of Yanomamo; lineage groupings are normally small and quite shallow. A lineage hardly ever goes beyond a generation of three adults. This implies that the descendants of a single great grandfather. Normally, the depth of kinship generation is limited by the recurrent subdivision (Irons Chagnon, 2008). Wrangles that occur amongst cousins are the main causes of subdivisions or group segmentation. Cousins always compete on who has the right to the young women who are ready or about to be married into the group through the exc hange marriage system. The internal wrangles can get so cruel that segmentation of a group takes place. Usually a group of brothers leave and goes out to establish a new group. They build their own village. This process replicates whenever there are internal wrangles about women who are to be married into a group (Irons Chagnon, 2008). Conclusion Kinship in Yanomamo culture has a number of influences and impacts on the people’s way of life. One area where this is evident is in the area of farming. Men in the families are charged with the responsibility clearing land in readiness for planting. The planting is done by the women in the family. The second scenario is witnessed in marriage (Irons Chagnon, 2008). The culture places it emphasis on patrilineal descent which are quiet shallow. A man from one family marries a sister to the other man who in turn marries his sister in exchange. This strengthens kinship ties between two men from different villages. Also, kinship plays a significant role in terms of conflict. Cousins always fight over the rights to women being married into the group. This causes conflict which ultimately leads to segmentation. Brothers leave the group and moves out of the village to form their own group. The impact of this is the formation of a new segment (Pink, 2006). References Andersen, M. Taylor, H. (2010). Sociology: The Essentials. New York: Cengage Learning.Advertising We will write a custom essay sample on Kinship Organization of Yanomamo Culture specifically for you for only $16.05 $11/page Learn More Irons, W. Chagnon, N. (2008). Evolutionary biology and human social behavior: an anthropological perspective. United States: Duxbury Press. Pink, S. (2006). The future of visual anthropology: engaging the senses. New York: Taylor Francis. Richard, H. Swanger, J. (2006). The dilemmas of social democracies: overcoming obstacles to a more just world. Lexiton: Lexington Books. Rosman, A. et al. (2009). The Tapestry of Culture: An Introduction to Cultural Anthropology. Lanham: Rowman Altamira. This essay on Kinship Organization of Yanomamo Culture was written and submitted by user Jayden E. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.